I am fascinated by the way brands advertise, especially in digital.
I’m a digital native
Since 2011, I have been working in the large digital and advertising agency environment. During this time I have developed and implemented various strategies, campaigns and concepts for brands from sectors such as FMCG, healthcare, beauty, sports & technology as well as for internal purposes.
Ad Tech Startup
At BrightDynamic, we combine digital creation with the fully automated display of highly individualized ads in real time, creating a personalized user experience across all touchpoints and devices. Together with digital media planners and consultants, we develop concepts and solutions for performance and brand awareness campaigns, individually tailored to customer needs.
Digital AdvertisingPerformance MarketingWeb-Development
Business DevelopmentBrand BuildingConsultingAuditDigital MediaDisplay AdvertisingDigital Media Planning & BuyingCampaign ManagementAd CreationAd DevelopmentGoogle AdsHigh Impact HTML5 AdsAMPHTML AdsTag ManagementData AnalyticsMicrositesLandingpagesRelaunches
Ad Tech Startup
At BrightDynamic, we combine digital creation with the fully automated display of highly individualized ads in real time, creating a personalized user experience across all touchpoints and devices. Together with digital media planners and consultants, we develop concepts and solutions for performance and brand awareness campaigns, individually tailored to customer needs.
Services I offer as a Freelancer
01
Digital Media & Online Marketing Consulting
Analysis of
- brands services, offers & products, website or platform
- target group communication in general
- cross-channel online marketing activities
Consulting on
- paid/owned/earned strategies to generate traffic or increase brand awareness
- technical & administrative topics
- tool selection & implementation
- tag management & tracking
- conversion optimization
- monthly fixed price package
- flexible booking
02
Ad Creation & Development
Analysis of
- target group communication in general
- brand CI
- currently running ad sets
Service
- conception and design of various ad sets
- development of high impact HTML5 or AMP ads
- animated, attention- & performance-orientaed
- free usage for DMP/Adserver of choice
- fast delivery & no fees or additional costs
- project-based billing
- flexible booking
03
Display Advertising Campaign Management
Analysis of
- target group definitions
- consumer insights
- currently running cross-channel campaigns
Service
- conception of prospecting & retargeting campaign strategies
- performance & brand awareness
- data-driven & contextual targeting approaches
- brand safety & brand suitability
- performance reportings on regular basis
- no minimum booking volume
- monthly fixed price package
- flexible booking
Digital Media & Online Marketing Consulting
Analysis of
- brands services, offers & products, website or platform
- target group communication in general
- cross-channel online marketing activities
Consulting on
- paid/owned/earned strategies to generate traffic or increase brand awareness
- technical & administrative topics
- tool selection & implementation
- tag management & tracking
- conversion optimization
- monthly fixed price package
- flexible booking
Ad Creation & Development
Analysis of
- target group communication in general
- brand CI
- currently running ad sets
Service
- conception and design of various ad sets
- development of high impact HTML5 or AMP ads
- animated, attention- & performance-orientaed
- free usage for DMP/Adserver of choice
- fast delivery & no fees or additional costs
- project-based billing
- flexible booking
Display Advertising Campaign Management
Analysis of
- target group definitions
- consumer insights
- currently running cross-channel campaigns
Service
- conception of prospecting & retargeting campaign strategies
- performance & brand awareness
- data-driven & contextual targeting approaches
- brand safety & brand suitability
- performance reportings on regular basis
- no minimum booking volume
- monthly fixed price package
- flexible booking
3+
Years
06/2017 – today
Digital Media & Ad
Development Specialist
Jonas Reitz
6
Months
01/2017 – 06/2017
Product Manager
Programmatic Dynamic Creation
iProspect (Dentsu)
5
Months
09/2016 – 01/2017
Jr. Product Manager
Programmatic Dynamic Creation
iProspect (Dentsu)
2
Years
09/2014 – 09/2016
Jr. Web & App Developer
explido»iProspect (Dentsu)
3
Years
09/2011 – 09/2014
Training IT: Web & App
Development Specialist (IHK)
explido GmbH & Co. KG
Brands & Agency Networks
Get in Touch
Together with my network of digital media consultants, planners and marketing managers, I constantly keep exchanging ideas on topics such as Ad- & MarTech.
Let’s connect as well: